Adam Hartung

CEO / Managing Partner - Spark Partners

Adam Hartung

I currently serve as the CEO of three companies: Content Laboratory (a content services company,) Spark Partners (a growth strategy firm offering assessments, strategy consulting and on-line self-administered revenue growth tools,) and Soparfilm Energy (an oil & gas exploration & production investment company.) Over the last thirty years, I have served on multiple boards, including Audit Chair for a NASDAQ traded company, and advised boards of directors on managing for disruptions and promoting innovation into corporate management.

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My passion is public speaking on the importance of growth, innovation and strategy to succeed. As a keynote speaker I have been invited to over 1,000 leadership events, both multi-company and single company. My portfolio includes speeches, presentations, workshops and executive coaching on how to achieve faster growth from higher levels of innovation driven by trends.

1,099 articles · Page 8 of 46

What Outsiders Can See
Innovation1 min read

What Outsiders Can See

Looked at individually, the leaders in Illinois innovation (Motorola, Abbott, Caterpiller, ITW, etc.) all took actions since 2000 to improve their performance.

Adam Hartung · 29 April 2025

What Could Go Wrong at Ikea?
Leadership6 min read

What Could Go Wrong at Ikea?

A lifelong Ikea employee, Mr. Ohlsson joined Ikea right out of college in 1979 as a rug salesperson. He’s watched the company grow dramatically across his career

Adam Hartung · 29 April 2025

Way Too Late
Leadership3 min read

Way Too Late

The internet is just the latest competitive technology – but it is the one which has pushed the industry into the Whirlpool from which it won’t return.

Adam Hartung · 29 April 2025

Wasting Time and Money
Leadership3 min read

Wasting Time and Money

Microsoft grew incredibly fast, literally won every marketing war it engaged in, dominated its markets and made huge amounts of money.

Adam Hartung · 29 April 2025

Want a Wild Ride?
Leadership1 min read

Want a Wild Ride?

The average age of its customers has kept rising, until now its over 50. Its new product introduction has been between anemic and nonexistent.

Adam Hartung · 29 April 2025

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