Adam Hartung

CEO / Managing Partner - Spark Partners

Adam Hartung

I currently serve as the CEO of three companies: Content Laboratory (a content services company,) Spark Partners (a growth strategy firm offering assessments, strategy consulting and on-line self-administered revenue growth tools,) and Soparfilm Energy (an oil & gas exploration & production investment company.) Over the last thirty years, I have served on multiple boards, including Audit Chair for a NASDAQ traded company, and advised boards of directors on managing for disruptions and promoting innovation into corporate management.

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My passion is public speaking on the importance of growth, innovation and strategy to succeed. As a keynote speaker I have been invited to over 1,000 leadership events, both multi-company and single company. My portfolio includes speeches, presentations, workshops and executive coaching on how to achieve faster growth from higher levels of innovation driven by trends.

1,099 articles · Page 45 of 46

Ahh..the Power of White Space
Innovation2 min read

Ahh..the Power of White Space

Virgin is like Apple in this regard as well. From a recording company Virgin is now an airline, a retailer, and a cell phone company.

Adam Hartung · 29 April 2025

Afghanistan’s Fall Was Foreseeable
Strategy4 min read

Afghanistan’s Fall Was Foreseeable

The only way you can remain vital is to constantly grow. You have to keep up with economic growth (3%/yr) and overall inflation (3%/year) just to remain even – without any return to shareholders.

Adam Hartung · 29 April 2025

Addressing Challenges
Innovation2 min read

Addressing Challenges

Walgreens, despite market changes and fierce competition, has avoided a growth stall by embracing White Space projects like in-store clinics and digital services

Adam Hartung · 29 April 2025

Act to Meet Challenges, Not Defend the Past – Microsoft
Leadership3 min read

Act to Meet Challenges, Not Defend the Past – Microsoft

The Vista launch was a disaster. A joke. Techies resoundingly ignored the product – as did their employers. Because Vista was so weak, Microsoft is looking to launch yet another operating system – just 2 years after Vista was launched.

Adam Hartung · 29 April 2025

Acquiring Right
Innovation1 min read

Acquiring Right

Viola – in a master stroke the new Chairman of the 200 year old exchange has acted to revitalize the NYSE by buying Archipelago.

Adam Hartung · 29 April 2025

A Tale of Two Turnarounds
Innovation2 min read

A Tale of Two Turnarounds

Last January (2004) Motorola undertook a pattern interrupt and launched a host of new white space initiatives.

Adam Hartung · 29 April 2025

A Tale of 2 Charts – Aol and Apple
Technology2 min read

A Tale of 2 Charts – Aol and Apple

Apple has only about 2% market share in mobile phones. On the one hand, this could appear nearly immaterial. But if we look at usage, we see a very different story

Adam Hartung · 29 April 2025

A Stumbling Giant
Innovation2 min read

A Stumbling Giant

Lots of companies do what Microsoft is doing. During the heyday, high growth environment for PCs, from the 1980s through the 1990s, Microsoft developed a Success Formula

Adam Hartung · 29 April 2025

A Place to Grow
Leadership3 min read

A Place to Grow

the globe is no longer dominated by an industrial economy. Fewer and fewer people are employed in industrial production.

Adam Hartung · 29 April 2025

A New Life for Napster?
Leadership2 min read

A New Life for Napster?

One of the basic tenets of the Phoenix Principle is “be distinct or be extinct,” and Napster is not yet distinct.

Adam Hartung · 29 April 2025

A Gale Force Wind
Leadership4 min read

A Gale Force Wind

the only person who created an airline that made money was an attorney, Herb Kelleher, by founding Southwest.

Adam Hartung · 29 April 2025

A Drunk Can Spoil the Party
Leadership3 min read

A Drunk Can Spoil the Party

Media is now losing money, and forced to make debt payments, while its primary competitors (the Murdoch-controlled Sky and British Telecom) are in far healthier financial shape.

Adam Hartung · 29 April 2025

A Blog and Book to Consider
Leadership3 min read

A Blog and Book to Consider

The book is a great read as well. Not pompous (although the author has a mountain of experience to draw upon), very matter-of-fact, and incisive when cutting into multiple myths that detract from performance of functional groups as well as the corporation overall.

Adam Hartung · 29 April 2025

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