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How Well Do You Know Your Customer
Strategy4 min read

How Well Do You Know Your Customer

The customer-centric organisations that sustainably differentiate do so because they understand the symbiotic relationship they have with their customers

Cris Beswick · 29 April 2025

How To Compete In A World Ruled By Ecosystems
Strategy5 min read

How To Compete In A World Ruled By Ecosystems

Computers followed a similar path. Digital technology had been around for decades when IBM launched the PC in 1981, yet it wouldn't be till the late 90s that we first started to see an impact on productivity.

Greg Satell · 29 April 2025

How Technology Changes Us
Culture4 min read

How Technology Changes Us

The video-game controller Windows Kinect presents completely new intuitive possibilities for users to move around in a story.

Rob Gonda · 29 April 2025