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The Other Side of Growth: Just Launched

By Gabor George Burt · 29 April 2025 · 1 min read

The Other Side of Growth: Just Launched

Southern Growth Studio is proud to announce the release of The Other Side of Growth, a new collaboration between nine innovation thought leaders from around the world. Michael Graber, Founding Partner at The Studio, has contributed a chapter.

The Other Side of Growth addresses the need for business leaders to stop and think inclusively about the broader consequences of the new innovations they are pursuing – to consider the impacts those new innovations can and will have on a broader array of stakeholders around the world. In doing so, it compels these leaders to ask numerous questions – of themselves, of their businesses, and of their business’ work… questions like, “Are we benefiting a few and the great expense of the many?” and, “Are there ways in which our new innovations can be used beyond their intended uses to do more harm than good?”

In his chapter, Michael discusses the Human-to-Human elements of business: this is the emerging paradigm for the Innovation Age. Only what best serves our species, our planet, and how we treat one another will count. Smart firms have always known this fact, and this is why they outperform profit-only based companies 17-to-one on average. Below, you can see Michael talking about his chapter during a recent panel with all the authors of the book.

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